Portfolio Reading Critique for Global Market -myassignmenthelp

Question: Discuss about thePortfolio Reading Critique for Global Market. Answer: The purpose of this essay is to provide an analysis and a critical view of software usability in medium and small enterprises in Germany. Key strengths and weakness of the article provided will be analyzed. Then, few ideas and suggestions will be provided on how to improve the situation and address key challenges. The current competitive global market has mounted pressure on small and medium software companies to evolve their software products on a regular basis. This is not only true for Germany but also for the entire world. The growing penetration of affordable broadband services has made it possible for us remain connected the entire time. The fruits that the World Wide Web provides us are plenty such as softwares and applications that makes our daily task easier to do. One of the key strength that has been identified that users does not want to go into the technicalities involved but they want their softwares to have a user friendly interface and is joyful to use. Software companies in Germany have identified these boundary conditions. The article has failed to address challenges properly. In one of the challenges mentioned in the article, the author described that most of the time project failures occurs due to some non technical aspects that includes poor communication, lack of understa nding and unrealistic goals. However there are technical aspects too. Sometimes under pressure from senior management, a developer has to release software for commercial usage without proper testing (Bott et al., 2014). The bugs that are not captured will eventually lead to financial losses for the company. The paper also fails to mention why information technology has developed or progressed so much. Achievements of objectives such as improving quality and productivity and ensuring feedback for customer satisfaction have not been taken into account (Wasson, 2015). One of the key strengths of the paper is that the author has recommended that the software industry must take cue from the mature automotive industry. Concepts such as cross-functional integration and lean production have come from the automotive industry. Customer feedback is one of the important aspects in software development. Inputs form customers should help in designing particular software. Although, the author has mentioned plethora of ways of making software usable but failed to address the importance of customer inputs for the design phase of software. Intensity of IT consumption for employees in SMEs has been attributed to change in behavior along with other factors (Tang Zhang, 2013). Behavioral aspect was not taken into account. The article has clearly addressed the usage of software products such as ERP and CRM in SMEs of Germany (Scheiber et al., 2012). The article clearly mentions that there are lack of knowledge, tools and know-how for implementation of usability concepts. However, the paper does not discuss any recommendation. Quantitative and qualitative data collection method shows regular interaction between clients and software developers however, the data does not show that such interactions results in knowledge creation in relation to usability concepts. It can be concluded that few changes needs to be implemented to overcome the weakness. SMEs in Germany need to ensure knowledge sharing to improve the use of usability concepts in the enterprise. References: Bott, F., Coleman, A., Eaton, J., Rowland, D. (2014).Professional issues in software engineering. CRC Press. Scheiber, F., Wruk, D., Oberg, A., Britsch, J., Woywode, M., Maedche, A., ... Plach, M. (2012). Software Usability in Small and Medium Sized Enterprises in Germany: An Empirical Study. InSoftware for people(pp. 39-52). Springer, Berlin, Heidelberg. Tang, Q. Y., Zhang, C. X. (2013). Data Processing System (DPS) software with experimental design, statistical analysis and data mining developed for use in entomological research.Insect Science,20(2), 254-260. Wasson, C. S. (2015).System engineering analysis, design, and development: Concepts, principles, and practices. John Wiley Sons.